Pacifica Hotels

With a proud legacy of owning and operating California beachfront hotels, a growing portfolio of managed assets in new markets, 2 lifestyle hotel brands in development, and more - the challenge was clear. What should the Pacifica of 2019 look like? And, what does the Pacifica of the future look like?

Katie was tasked with creating a more contemporary color palette and designs appropriate for the present collection with a push toward the future.

Concepts only.